Saturday, January 25, 2020

Terry Tempest Williams and Mormonism Essay -- Terry William Mormon Ess

Terry Tempest Williams and Mormonism In Mormon religion, formal blessings of healing are given by men through the Priesthood of God. Women have no outward authority. But within the secrecy of the sisterhood we have always bestowed benisons upon our families. Mother sits up. I lay my hands upon her head and in the privacy of women, we pray. (158) Terry Tempest Williams is fully aware that she is contradicting the church when she writes â€Å"women have no outward authority,† yet she still chooses to take part in a ritual of healing that can only be performed by the men. Williams, however, does so in privacy and in the â€Å"secrecy of the sisterhood.† The word secrecy hints at the idea of doing something which is not accepted and against certain beliefs of today’s church. She was born and raised in a home of devout Mormons who follow the traditional beliefs of their faith. She acknowledges that the Mormon Church places great importance on obedience. In college she began to question her faith and today would not consider herself an â€Å"orthodox Mormon,† although Mormonism still has an impact in her life and work. In her writing, Williams continually contradicts the values of the Mormons. In Refuge, she subtly defied the restrictions inflicted upon women by the Mormon Church. She briefly addressed the issue of having children and the role of women. Williams’ family, for the most part was very supportive of her book. It was met, however, with some criticism from Mormon academic journals, disapproving of her defiance towards the church. In an interview Williams said, â€Å"that obedience in the name of religion or patriotism ultimately takes our souls. So I think it's this larger issue of what is acceptable and what is not; where d... ...mately takes our lives.† She is consistently but subtly challenging the orthodoxy of Mormonism. (http://www.insideoutsidemag.com/archives/articles/2001/09/terry_tempest_williams.asp) Williams will continue to act in civil disobedience against some of the beliefs held in the Mormon Church; questioning everything she is taught. She attributes her work in part to her faith. This is perhaps because of her upbringing in Mormonism and her vision of a person in white that confirmed her faith. The love she had for her mother was perhaps another reason; Williams’ mother was a devout Mormon who took her religion seriously and closely followed its traditions. The independent spirit that she possesses, however, keeps her from accepting Mormonism in its entirety. She believes that it is right to challenge one’s beliefs, that it prevents one from blindly accepting everything.

Thursday, January 16, 2020

Fall of the House of Usher: The Mind’s Eye Essay

Edgar Allen Poe’s work Fall of the House of Usher has long been regarded as a fine example of his many psychological writings. Largely, the criticism has focused on the interactions between characters, the doubleness factors seen in the twins, and even the structure of the house itself. I find a worthy psychology to analyze within a different ‘viewpoint’, if you will: the eyes and visions of the characters. My thesis is simple. Despite the numerous references to vision and eyes within Fall of the House of Usher, Poe is showing that none of these characters is able to see through to the mind of others. The easiest way to examine this idea is to take out from this relatively short story the different incidences of sight related imagery. Then they can be looked into with more clarity and observed for consistency. Together these points all aim in one direction. The persons of the narrator and Usher are unable to capably read each other’s minds despite looking deeply into them. If eyes are truly the windows to the soul, as the popular saying goes, then psychoanalytic theories would seem to infer that a sense of ‘genuineness’ would be able to be gleaned by observing another (Hutchisson). This clue pops up immediately within the story. Not once, but twice within the very first paragraph, the narrator uses his eyes to assess the situation. He is clearly not comfortable with the summons that he has received and wants to get an idea of what it is that he is getting at. And so he uses his eyes to discern the setting. What he finds is not comforting at all! He finds that not only are his eyes looking at the house, and trying to look into the house, but that the house appears to be looking right back at him. The windows are â€Å"eye like. † And again, the windows aren’t merely eye-like once, but twice within the opening. The narrator can’t look into the house, can’t see what it is that might be going on. And so he can’t look into the house’s mind, psychoanalytically speaking. But we do know that Roderick Usher wants to have him visit. In fact, we read that his old friend wants to â€Å"see† him. A peculiar choice of wording for a visit. This is the state of mind of the narrator as he approaches the mansion. He doesn’t get far. By the second paragraph, the he stops his approach, feeling that there must in fact be something wrong, something to observe. He now uses his eyes to look up and down for clues. First he looks down into the tarn, or bog. Again, it is clear that he is trying to size up the feelings around him, not just the topography. It is not enough for him to see that the bog exists; he must instead attempt to look into it. This is a very psychologically indicative statement. Why take such care as to look into the tarn, to try and find out what is in it? Why not just a subtle and quick glance? After looking down (without success) he then lifts his eyes up to the house once more. Perhaps the windows had unnerved him by this point, for it is not the windows he looks for this time around. Now he is trying to look even closer. He is attempting to see more of the soul of the house, trying to find any deficiencies that may warn him of the mind of the mansion, and perhaps its owner. He does find a startling detail. The fissure. The very small fissure. We read that the narrator is not just browsing. He possess the â€Å"eye of a scrutinizing observer† – which is what it takes to see this â€Å"minute fissure. † This exterior crack is the indication that should have warned of the inner workings of his setting, the inner deviance of the mind (Quinn and Rosenheim). But it is not enough to dissuade him, yet. When he finally does enter the mansion, we encounter Roderick Usher for the first time. What is important here, psychologically speaking, is that this is an old friend of the narrator. He is not just meeting him for the first time, as are the readers. And how does one meet an old friend, a long lost friend who has personally summoned you? I would dare say that it would be warmer than merely gazing upon him. Yet that is exactly, according to the text, how he greets Usher. He gazed upon him, it reads. He does not come right up to him; he does not extend his hand, or otherwise greet him. Clearly he is attempting to size up Usher’s intentions, his inner psyche. He doubts Usher’s intentions. That much is clear. He has had a chance to doubt the setting, the feel of the house. And so he gazes at him. He is trying to look into the soul of his friend – according to the old expression. What does he find? This is where the psychology really begins to work itself into the narrative. Despite the pallor of his friend’s skin, the almost withdrawn, deathly body, he finds that Roderick possesses â€Å"an eye large liquid and luminous. † Is this truly so? Does anyone possess eyes of this quality? Especially intriguing is the question, does anyone who is near death possess this sort of an eye? Or is the narrator only imagining this? Is he imagining that as he himself is looking for the mind of Usher, that he is also being scrutinized simultaneously? Are they feeling each other out, and attempting to discern where the other stands? If this were true, then it would be expected that one or the other would surely figure out that they are in some sort of deep, dysfunctional disadvantage (Silverman)! Looking forward, where we know the motives of the two, isn’t it likely that they should have sorted this out? Could not Usher sense his friend’s apprehension? Could the narrator not discern the evil lurking behind the eyes of Usher? Apparently they could not, for both continue along the storyline. The psychoanalysis that we are privy to failed both of them. Soon during the first encounter we begin to find out that there is actually something wrong with the dweller of the house. But we are not fed the correct information. The text concentrates on the purely physical elements of sickness! We, as readers, can already tell that there is much more to this problem. We do not trust Roderick Usher and already feel uneasy, given the facts that I have already stated above. They psychology is one of mistrust, of looking out, looking in and getting looked at. But we are beginning to find out that the narrator is not able to see what we are. Despite the ever present commentary on seeing, looking, gazing and eyes, he is not able to pick out the danger. Instead, he relates the physical problems facing his friend. Ironically, the physical problems are just as telling about the conditions he is to find. The problem begins with the eyes. Usher explains that his eyes are â€Å"tortured by even a faint light. † Torture is a pretty strong word. It speaks of endless suffering, of attempting to get something out of the victim by pain (Hutchisson). What is the light trying to do, what is it trying to accomplish? Light generally means truth, in literature. Is the light attempting to elicit some sense of truth, of purpose, of the inner workings of his mind? Is the light trying to open up Usher for introspection? It appears so. How does he react to this? He finds it to be â€Å"torture. † And so he keeps things dark. He is telling the narrator to not look at him. He does this without words, but the message is clear. I am not going to light any lanterns or candles, he is saying. And you, you are not going to look into my eyes, to discern me. He looks to his friend for agreement. Does his friend see this growing malevolence? No. He still cannot grasp this, is not able to ‘see’ his friend. And so the room is dark and the story goes on. We are beginning to see that he is trapped here. After some time, Usher reveals that he is here with the lady of the house, a sister. The lady Madeline makes one brief appearance, vaguely flowing through the room and out. Apart from the somewhat strange talk of her upcoming death – a death that is inevitable, Usher’s story indicates (though without admitting anything), what is stranger even more is that Madeline is not talked to, or invited to stay. Does Usher not want her seen? Is he afraid of his friend looking into her eyes and seeing something uncomfortable? Why is she simply left to go her way? Certainly the narrator attempts to do some fact finding. He attempts once more to determine the psychology of the situation by looking at her. But again, Poe makes it clear: he is not just looking at her. It is specifically his eyes that are doing the looking. He must bring the attention back to the eyes themselves (Silverman). The story reads, â€Å"My eyes followed her retreating steps. † In other words, it is as if the eyes are separate from the body. The eyes themselves followed her steps. They almost operate independently. It is as if the author is trying to tell you that the eyes belong to the psychological realm, as opposed to the rest of the body’s physical realm. Which is, of course, the purpose of bringing up the idea of the eyes in the first place. After some time, the narrator is beginning to get it. He is beginning to understand that there is a difference in this reality, but he can’t quite put his finger on it. All he knows is that there is something wrong with the appearances here. Again, he cannot see into the soul and inner mind of Usher. But he does point out what he is able to observe. He knows that Usher is different than he was. Something made Usher â€Å"what I now saw him. † He is changed. There is some purposeful line that had been drawn, and then crossed. What this is remains unclear to the narrator. He doesn’t ‘see’ what is coming, can’t discern just what the change is related to. And so all he relates it that he sees something different. Of course, this near miss indicates just how close he is to the truth. His observations find him dancing around the menacing intentions of his friend. He can sense a problem – but cannot see it. The problem, naturally, is that Roderick Usher is about to kill his twin sister. For some reason, which remains unexplained, he desires someone to be there with him until the end. But as we see, at the same time that he is trying to look into his old friend’s mind and find out if he is catching on or not, he is being observed too, for mental malady. Alas, both parties are failures at this. The psychology of both is hidden from the other. Usher is about to murder his sibling. The narrator cannot see this. The narrator is unnerved for a host of reasons. Usher cannot see this, either. They both remain blinded to the other’s minds. They both remain in the dark, even at this close moment. The moment comes. Madeline is dead. Or at least dead enough to bury. The blindness of the narrator keeps him from even being able to see life and death for what it is. He believes the report of Roderick – Roderick who has looked long into his eyes and found no serious concern or doubt as to his knowledge. He even goes so far as to help him to bury her. Together they carry her down to the tomb. He consoles his friend as they accomplish the deed. He is truly unseeing about this event, its morbidity, and its sheer wanton psychology. He simply cannot see through his fears. The narrator is unable to see with his mind’s eye. He does detect a change, though. Again, he is close. He does not engage Usher in discussion. They do not share stories of old friendship at any time. They hardly even discuss the death of Usher’s sister, who turns out to have been his twin. There is still this feeling out process. They are both engaged in attempting to psychoanalyze the other; to determine motive and perhaps opportunity or advantage. What does he find of his friend Usher? Now that luminous eye is going dim. Poe writes, â€Å"The luminousness of his (Usher’s) eye had utterly gone out. † Obviously, Usher’s friend is being watchful of him, so to speak. He is looking at his eyes. Is he trying to read his friend’s soul? I think he is. This has come directly after the death and internment of his sister. But he is not trying to comfort him. He has very few words at all for him in what should be his time of need. He is instead looking at him. He remembers the luminousness of the eye in particular. He remembers being watched and so he is being watchful. He now finds the eye has changed. Shouldn’t this indicate something to him? And yet he seems to be contented with the thought that it is merely indicative of the timing, representative of the situation that Usher has found himself in, a situation of sorrow. And how is Usher looking? If we know now that the luminousness, the mysterious gleam is gone, then what can we see? What is it that the narrator is looking at? Usher, it seems, is looking at â€Å"vacancy† now. In other words he is no longer interested in looking at his old friend. The deed is done. There is no longer any need to discern the internal workings of the mind, with its doubts, and intrigues. For whatever reason that Usher brought him out into the country mansion (a motivation that we are never quite certain of, as readers), that purpose has been fulfilled. No longer is Usher interested in looking at anything. Whatever had been going on in his mind is over. The psychological back and forth between the two is over. At least for one of them. The narrator is still looking. He is really beginning to feel something is out of place here. But there is no talking. Never any talking. The eyes are what are important to this work of Poe’s. It is all about the windows expressing, or hiding the inner psychology of the person. And so Usher looks down, but his friend still is looking at him, trying to find an edge that will reveal everything to him. He has found a dying, dimming eye in Usher. No longer is there the intrigue. For a few moments in this tale, we too, are beginning to wonder just what Usher’s intent is. Is he simply done with the work he set out to do? Is he content with the ending? Is he meaning the same thing to happen to his friend? We cannot see, like the narrator cannot, because Usher’s eye has lost its light. But then it springs back to life – and this time it is much more indicative of the inner workings. Usher’s madness now comes out. And Poe reveals it through his eyes. There is now a â€Å"species of mad hilarity in his eyes. † Finally the eyes are opened enough for the narrator to see into. The window to his soul, so to speak is now displaying the mind of his mad former friend. It is all coming into sharp focus. The doubts which had been fermenting are now finalizing. It is important to note something here. This has to do with the utter psychology of the work. Psychoanalytically speaking, we are led time and time again to the eyes. There is no sharp action here. Usher does not go on a screaming rampage. He does not threaten with his words, he does not cajole. There is no pleading and there is no physical threatening. All of the above, all of the feelings of morbidity and unease and fear, comes through the description of the eyes. And the description of Usher’s eyes comes from the narrator himself. He is finally able to see into Usher’s mind, but far, far, too late. When Poe relents, when he eventually allows Roderick Usher to speak his mind, to give voice to what his eyes have been clearly showing all along, it is utter confirmation. Usher’s friend realizes that he has been right all along. In this case, hindsight was correct. Usher’s words finally give tongue to the madness he possesses. But even then, even when there is confirmation of the dementia of this man, he is obsessed, the text is obsessed, with the eyes. â€Å"Have you not seen it? † he asks of his friend. â€Å"You have not then seen it? But stay! You shall! † He is challenging him here. He is somehow poking at him almost in jest. In some mad way Usher is taunting the man for not being able to have ‘seen it’ before. He chides him for not earlier seeing that his good old friend Roderick Usher had gone mad right before him. He runs over to the windows, which of course were eyes of the house, as earlier stated and opens them. They are â€Å"freely open to the storm. † This then, is to be understood that the eyes to the soul are now open for the first time. There is no more hiding them, no more hiding the truth. Since he has done what he wanted, what he planned, and managed to do so right under his friend’s eyes, he can reveal all finally. Now Usher’s intents, his malevolence and his mind are fully opened for his friend to see. Now he can grasp the mentality of Roderick Usher. This is the one thing that the narrator does not want to do. Now that the horrible situation has unfolded and he can clearly see what has been going on all along, he wishes it weren’t so. He wants it all to go away. He wants his eyes to be closed to this scenario, to the demented madness of Usher. We get this through the symbols of the eyes and vision once more. â€Å"You shall not behold this! † he encourages Usher. â€Å"You must not! † he orders him. He then attempts to close the casements. Why would this come up? What is the big problem with the open windows and the ensuing storm? Because Poe is telling us once more that the windows, the eyes, are where the truth shall be seen and known. If only the windows were shut again, the narrator is insisting. If only I could not see what has taken place. If I can just close my eyes I can get it to go away. He does not want to face the reality that he is now seeing for the first time. And so he doesn’t try to change Usher. He doesn’t attempt to engage him in conversation of otherwise challenge him. Instead he rushes to close the windows, to shut his eyes. It is too late. Now Usher too is blind. He has seen enough of the ugly truth. He has seen that he has pulled the wool over his friend’s eyes for just long enough. The actions have passed, and the results will invariably follow. The truth will be open for all to see. He does not care whether his ugliness is displayed now. When the narrator turns to look at him once more, he finds that Usher’s eyes were now â€Å"bent fixedly before him. † No longer do Usher’s eyes have to be looked into for one to ascertain the truth now. It is all around him. The narrator’s time for discovery has passed. In the end we find the narrator still attempting to make sense of all that he saw during his stay at the mansion. He doesn’t end up by pondering these things over. He does not soliloquize at all. We aren’t even treated to what is going on in his mind. We are instructed still by images – by displays of the truth itself. He turns to see where the final lights of the storms were coming from. Where was the truth all along? Why didn’t he see it earlier? With the collapse of the â€Å"mighty walls† the narrator finally sees the inner mind of truth as it â€Å"burst at once upon my sight. † What he and Usher could not see in each other’s minds end up as â€Å"walls rushing asunder. † Works Cited Hutchisson, James M. Poe. Jackson, MS: University Press of Mississippi, 2005. Poe, Edgar A. â€Å"Fall of the House of Usher. † Essential Tales and Poems of Edgar Allen Poe. Ed. Benjamin F. Fisher. New York: Barnes and Nobles, 2009. Quinn, Arthur H. , and Shawn Rosenheim. Edgar Allen Poe: A Critical Biography. Baltimore: Johns Hopkins UP, 1997. Silverman, Kenneth. Edgar A. Poe: Mournful and Never-ending Remembrance. New York: HarperCollins, 1991.

Wednesday, January 8, 2020

Victimless Crime

Definition: A victimless crime is an offense that lacks an identifiable victim who is the object of the crime. The offense is against society itself through norms, values, attitudes, and beliefs. Examples: When someone smokes marijuana or uses cocaine they are violating cultural values about appropriate behavior. They are committing a crime, but there is no direct victim per se, as there is when someone is robbed or murdered.

Tuesday, December 31, 2019

Apple, Inc., The Electronics And Beats Music - 1263 Words

Apple acquires Beats. Apple, Inc., the electronics giant, has acquired Beats Music and Beats Electronics, the headphones giant, for $3.2 billion. Apple has enough money to buy or build any company they want to from ground up. So, why did Apple acquire Beats Electronics and Beats Music? According to NBC News, Apple CEO Tim Cook told Re/Code that the company could build about anything that you could dream of, adding that acquiring Beats would give them a head start and add kindred spirits to company (Wagstaff, 2014). Given the years of musical experience that both Dr. Dre, a well-known legendary artist and music producer and Jimmy Iovine, the Chairman of Interscope Geffen AM Records have and the energy they have brought to the hip-hop and pop cultures, it is no wonder that Apple would have made the decision to acquire Beats Electronics and Beats Music. In just six years, Dr. Dre and Iovine has sealed the whole consumer market for high-end headphones. Beats also unleashed Beats M usic, a streaming music service. The negotiations take place at a critical time: the music market has seen a massive shift towards streaming and away from downloads. U.S. revenue from downloads -- which iTunes dominates -- dropped 1 percent to $2.8 billion in 2013, while streaming music revenue from the likes of Pandora and Spotify soared 39 percent to $1.4 billion, according to the Recording Industry Association of America (CBS News/AP, 2014). Beats Music will allow Apple to competeShow MoreRelatedFinancial Evaluation Of Beats By Dr. Dre Essay1409 Words   |  6 PagesFor my final essay, I am going to discuss the financial evaluation of Beats by Dr. Dre. Beats by Dr. Dre was founded by music producer and rapper Dr. Dre along with business partner Jimmy Iovine from Interscope Geffen AM Records chairman in 2006 with the leading audio headphones on the market. 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Monday, December 23, 2019

Benefits of Breastfeeding Essay - 669 Words

Benefits of Breastfeeding Mother’s milk is the best food possible for the newborn baby. Breast milk works as an all in one nutritional supplement. Breast milk works as a thirst quencher, medication, food supplement and for the mother it works as a weight loss program with no equal. Although, there are formulas that can be used for replacing breast milk, they do not have the same supplements as the natural milk from the mother. The American Academy of Pediatrics â€Å"†¦recommends that babies be breast-fed for six to 12 months. The only acceptable alternative to breast milk is infant formula.† (Williams, 1995). Breast milk is a perfect combination of nutrients and antibodies for an infant’s fast growing system. Breast milk is made up†¦show more content†¦Breastfeeding also brings the infant closer to the mother. Through breastfeeding, the mother and the child can build a very strong emotional bond. New born infant’s sight is only between 12 to 15 inches. When a baby is breastfeeding, the baby will be able see his or her mothers face from that distance, as well as get accustomed to the smell of the mother. Fathers might be a little jealous at this stage, because there seems to be no need for them at this time. â€Å"One study†¦ showed that the babies who received no breast milk had IQS 8 points lower on average than those who received breast milk.† (Dremer, 1997 , para. 6) One other great benefit of breastfeeding is lowering the cost of everything. Although, the mother will be eating more compared to her normal pre-pregnancy stage, the cost of purchasing extra food for the mother versus buying formula is obvious. Formula tends to be extremely expensive without any of the extra benefits of real human milk. On top of the formula cost, a baby that feeds from breast milk will less likely get sick. This will mean less medical bills. There are occasions where a mother will not be able to breastfeed the baby. 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Mothers are encouraged to begin breastfeeding immediately after delivery, however mothers choosing to breastfeed find numerous challenges once returning to work. There are not appropriate accommodations to support nursing mothers in the workplace. Although there are law in place to support accommodations in the workplace these laws are not enforced and therefore it is virtually impossible for mothers to continueRead MoreOutline Of The Benefits Of Breastfeeding1508 Words   |  7 PagesOutline The Benefits of Breastfeeding Thesis: Breastfeeding provides unique nutrients for the baby, protects from disease, has health benefits for the mother, and provides a unique bond between mother and baby. I. The array of benefits for an infants’ health A. Mortality and sudden infant death syndrome B. Reduces overweight and obesity a. Reduces the risk of diabetes C. Reduces the risk of childhood leukemia D. Neurodevelopmental outcomes II. The array of health benefits for the mother A. LongerRead MoreBenefits of Breastfeeding Essay595 Words   |  3 PagesAlthough breastfeeding has been known to benefit both the mother and the infant, many women still come across many obstacles to breastfeeding, even after a successful beginning. Most families are partial in their beliefs that are influenced by society’s cues (available places to breastfeed in public) and family traditional norms (whether a family has traditionally participated in breastfeeding or formula feeding; and opinions about the preferred feeding choice in that family) around breastfeeding. ManyRead MoreThe Benefits Of Breastfeeding For Mothers875 Words   |  4 PagesThe Benefits of Breastfeeding Since the invention of formula mothers have had trouble deciding how best to go about feeding their children. Each mother has their own preferred feeding technique, some of whom chose to use both feeding methods depending on the situation. For some mothers breastfeeding is not a viable option for reasons such as lactation issues, busy schedules, and secondary caregivers (Health Psychology). For those mothers whom are able and willing to breastfeed their infants thereRead MoreThe Benefits of Breastfeeding Essay997 Words   |  4 Pagesâ€Å"Breastfeeding is an unequalled way of providing ideal food for the healthy growth and development of infants; it is also an integral part of the reproductive process with important implications for the health of mothers† Statement taken from the world health organization publication on the nutrition of exclusive breastfeeding. The first years of life are the most crucial years for brain, immune system and overall physiological development. This is why, it is extremely important to achieve optimalRead MoreBenefits Of Breastfeeding For Mothers1139 Words   |  5 PagesSummary Breastfeeding is the way of feeding a baby with milk from mother’s breast. There are many benefits of breastfeeding for mothers especially. There is an emotional and physical attachment of mother with the baby. Breastfeeding also helps in minimizing the rates of breast cancer, ovarian cancer, diabetes, arthritis and high blood pressure (American Academy of Pediatrics, 2011). One of the main social conditions, which greatly affect breastfeeding, is socio-economic status of women. Women livingRead MoreThe Essay : The Benefits Of Breastfeeding3133 Words   |  13 PagesMargaret Dzenko Professor Kelly Rhetoric and Composition II November 3, 2014 The Benefits of Breastfeeding â€Å"O, thou beautiful damsel, may the four oceans Of the earth contribute the secretion of milk In thy breasts for the purpose for improving The bodily strength of the child O, thou with the beautiful face, may the child Reared on your milk, attain a long life, like The gods made immortal with drinks of nectar† --Sushruta, ancient Indian surgeon (translated) I: INTRODUCTION How a child is rearedRead MoreBenefits Of Breastfeeding Premature Infants1122 Words   |  5 PagesIntroduction I chose to research the benefits of breastfeeding premature infants. This will not only include just the benefits, but also the possible complications of not using breast milk, and using formula instead. I chose this topic because of a personal family situation with one of my nephews who was born at 30 weeks weighing it at 3lbs 5oz in the NICU and breast milk was pushed and told it was essential to helping my nephew develop properly enough to be sent home. Whether the newborn is being

Sunday, December 15, 2019

Retail Management Exam Notes Free Essays

World of Retailing Retailing: the set of business activities that adds value to the products and services sold to consumers for their personal use or family use * Retailer: a business that sells products and/or services to consumers for their personal or family use * Supply Chain: set of firms that make and deliver goods and services to consumers * Wholesalers: engage in buying, taking title to, often storing, and physically handling goods in large quantities and then reselling the goods to retailers and other businesses * Vertical Integration: that a form performs more than one set of activities in the channel, as occurs when a retailer engages in wholesaling activities by operating its own distribution centers to supply its stores * Backward Integration: when a retailer performs some wholesaling and manufacturing activities, such as operating warehouses or designing private-label merchandise Why are retailers needed? 1. Provide an assortment of products and services 2. Breaking bulk 3. We will write a custom essay sample on Retail Management Exam Notes or any similar topic only for you Order Now Holding inventory 4. Providing services Corporate Social Responsibility (CSR): an organization voluntarily taking responsibility for the impact of its activities on its employees, customers, community and the environment * Intratype Competition: competition between same type of retailers * Intertype Competition: competition between retailers that sell similar merchandise using different types of stores, such as discount and department stores * Scrambled Merchandising: When retailers offer merchandise not typically associated with their type of store * Retail Strategy: how the retailer plans to focus its resources to accomplish its objectives 1. Target market, or markets, toward which the retailer will direct its efforts 2. The nature of the merchandise and services the retailer will offer to satisfy the needs of the target market 3. How will the retailer will build a long-term advantage over its competitors * Ethics: principles governing individuals and companies that establish appropriate behavior and indicate what is right or wrong Ch. 2 Types of Retailers Variety: number of merchandise bur differ in the variety and assortment of merchandised offered- Breadth of Merchandise * Assortment: number of different items offered in a merchandise category- Depth of Merchandise * Stock-Keeping Unit(SKU): each different item of merchandise * Conventional Supermarket: large self-service retail food store offering groceries, meat, and produce, as wells as nonfood items, such as health and beauty aids and general merchandise- stock about 30000 SKU’s * Limited Assortment Supermarkets or Extreme-Value Food Retailers: stock about 200 SKU’s * Power Perimeter: fresh-merchandise along the outer walls of a supermarket, that include dairy, meat, floral, produce, deli and coffee bar * Fresh Supermarkets: smaller and more convenient than a traditional supermarket and have less space devoted to packaged goods * Fair Trade: practice of purchasing from factories that pay workers a living wage, and offer other benefits like onsite medical treatment * Locavore Movement: focuses on reducing carbon footprint caused by transportation of food throughout the world * Supercenters: large 185000 sq ft that combine a supermarket with a full-line discount store Ex. Wal-Mart * Hypermarkets: 100000 to 300000 sq ft combine food (60 to 70%) and general merchandise (30 to 40%) * Warehouse Clubs: retailers that offer limited and irregular assortment of food and general merchandise with little service at low prices for ultimate consumers and small businesses * Convenience Stores: provide a limited variety and assortment of merchandise at a convenient location in 3000 to 5000 sq ft stores with speedy checkout * Department Stores: retailers that carry a broad variety and deep assortment, offer customer services, and organize their stores into distinct departments for displaying merchandise * Full-Line Discount Stores: retailers that offer a broad variety of merchandise, limited service and low prices Ex. Wal-Mart, Target, Kmart * Specialty Stores: concentrate on a limited number of complimentary merchandise categories and provide a high level of service Ex. Victoria Secret * Drugstores: concentrate on health and personal grooming merchandise * Category Specialists: big-box stores that offer a barrow but deep assortment of merchandise Ex. Bass Pro Shops * Category Killers: offering complete assortment, using their category dominance and buying power * Extreme- Value Retailers: small discount stores that offer a limited merchandise assortment at low prices Ex. Dollar Tree * Off-Price Retailers or Closeout Retailers: offer an inconsistent assortment of brand name merchandise at a significant discount off the manufacturers’ suggested retail price(MSRP) Ex. T. J. Maxx * Closeouts: end-of-season merchandise that will not come back the following season * Irregulars: merchandise that has minor mistakes in construction * Outlet Stores: off-price retailers owned by manufacturers or retailers * Factory Outlets: own by manufacturers Ex. Coach * Retail Chain: company that operates multiple retail units under common ownership and usually has centralized decision making for defining and implementing its strategy * Franchising: contractual agreement between a franchisor and a franchisee that allow the franchisee to operate a retail outlet using a name and format developed and supported by the franchisor Ch. 3 Multichannel Retailing Multichannel Retailers: retailers that sell merchandise or services through more than one channel * Retail Channel: the way a retailer sells and delivers merchandise and services to its customers * Internet Retailing, Online Retailing, Electronic Retailing or E-Tailing: a retail channel in which the offering of products and services for sale is communicated to customers over the internet * Catalog Channel: a nonstore retail channel in which the retail offering is communicated to customers through a catalog mailed to customers * Direct Selling: a retail channel in which salespeople interact with customers face-to-face in a convenient location, either at the customer’s home or at work * Multilevel System: independent businesspeople serve as master distributors, recruiting other people to become distributors in their network * Pyramid Scheme: develops when the firm and its program are designed to sell merchandise and services to other distributors rather than to end users * Television Home Shopping: a retail channel in which customers watch a television program demonstrates merchandise and then place orders for that merchandise, usually by telephone, via the internet, or via the TV remote * Infomercials: 30 to 60 minutes that mix entertainment with product demonstrations and then solicits orders placed by telephone * Direct-Response Advertising: 1 to 2 minute advertisements on TV and radio that describe products and provide an opportunity for consumers to order them * Automated Retailing: a retail channel in which merchandise or services are stores in a machine and dispensed to customers when they deposit cash or use a credit card * Vending Machines: automated retailing machines, placed at convenient, high-traffic locations * Benefits of Store Channel: 1. Touching and Feeling Products 2. Personal Service 3. Risk reduction 4. Immediate Gratification 5. Entertainment and social interaction 6. Browsing 7. Cash Payment * Benefits of Cataloging: 1. Safety 2. Convenience 3. Ease of use * Benefits of Internet Shopping: 1. Safety 2. Convenience 3. Broad and deep assortments 4. Extensive and timely information 5. Personalization * Risks in Electronic Shopping: 1. Security of credit card transactions on the internet 2. Privacy violations * Disintermediation: when a manufacturer sells directly to consumers and bypassing retailers * Channel Migration: consumers collecting information about products on their channel and then buying the product from a competitor Ch. 4 Customer Buying Behavior * Buying Process: steps consumers go through when buying a product or services, begins when customers recognize an unsatisfied need * Utilitarian Needs: shopping to accomplish a specific task * Hedonic Needs: shopping for pleasure; entertainment, emotional and recreational experiences * Cross-Shopping: buying both premium and low-priced merchandise or patronizing both expensive, status-oriented retailers and price-oriented retailers * Internal Sources: information in customer’s memory; names, images, past experiences * External Sources: info provided by ads and other people * Every day-low-pricing policy: assure customers that that won’t find an item at a lower price at a different store the next time they shop for it * Multiattribute Attitude Model: based on the notion that customers see a retailer, a product, or a channel as a collection of attributes or characteristics How to cite Retail Management Exam Notes, Papers

Saturday, December 7, 2019

Creating Garden Cities and Suburbs Today free essay sample

The guide benefited from valuable contributions made by members of the project Steering Group, who gave time to share their practical experience and offer feedback. Members of the Steering Group are: Mary Parsons (Group Executive Director, Places for People), Will Cousins (Deputy Chairman, David Lock Associates), Stephen Heverin (Director of Investment, First Ark Group), Lee Newlyn (Director, Mayfield Market Towns), Euan Hall (Chief Executive, The Land Trust), John Lewis (Chief Executive, Letchworth Garden City Heritage Foundation), and Simon Leask (Head of ATLAS, HCA-ATLAS). Lord Matthew Taylor also provided valuable advice. The TCPA would also like to thank the councillors who provided quotes for use in the guide, and a number of Trustees of the Association for making available their insight and expertise. This report has been drafted by Kate Henderson and Katy Lock. The views expressed in the report are those of the authors and not necessarily those of the Steering Group. The aim of this guide The size and location of new communities Background The new world of planning and housing Policy drivers About Garden Cities Lessons from history Leading the way Making the case Pioneering local leadership Building consensus Planning ahead Going for growth Key design principles Masterplanning Unlocking land The value of land Facilitate and lead Partnership approaches Funding infrastructure Investing in the future Sharing risk and reward Making it happen Effective delivery Stewardship of local assets Next steps and useful resources Useful resources from the TCPA Signposts to further information 9 11 13 18 21 23 27 Creating Garden Cities and Suburbs Today: A Guide for Councils Foreword We know that we will have to build homes to house the nation into the 21st century: the question is not whether we build but whether we have the determination to deliver high-quality communities that will stand the test of time. As councils and communities across the country know, t he decisions we make about the built environment cannot easily be undone. In many areas a history of badly planned and poor-quality development, which has increased pressure on existing infrastructure, has resulted in a breakdown of community trust and a lack of local consensus about the need for new development, despite an escalating housing crisis. Understandably there is community resistance to yet more anonymous ‘bolt-on’ housing estates, and councils are often caught in the crossfire between local concerns, private sector ambitions and national requirements. These debates, which councils know only too well, rarely focus on either the scale of local housing need or the huge opportunities to create beautiful, vibrant and sustainable new communities. However, there is a solution, one which draws on the origins and the best of town and country planning, put into a modern context of sustainable communities – Garden Cities and Suburbs for the 21st century. Significant momentum has been gained both politically and across the built environment sector on recognising the potential of the Garden City approach to development. The Prime Minister and the Deputy Prime Minister have both pledged their support for new Garden Cities; the Garden City principles have been enshrined in the Government’s National Planning Policy Framework; and there is support for ‘locally planned large scale development’ in the Housing Strategy for England. Councils are now firmly in the driving seat in planning for and stimulating growth. In a localised planning system the real power is the Local Plan – this is a major opportunity to think about the long-term future and consider whether a Garden City or Suburb could provide the right solution. If you get the right plan for your area, you can help to steer development to where it is needed and stop bad planning applications being made in the first place. The alternative – not going for well planned growth in the face of continuing population increase – will lead to intensifying pressures on councils and communities as they face overcrowding, failing infrastructure and a lack of investment. As this guide argues, well planned new communities, based on the Garden City principles, provide an opportunity to create high-quality inclusive places. By adopting the Garden City approach councils can rebuild trust in the development process, offering people a better quality of life by allowing for the highest sustainability standards, economies of scale, and better use of infrastructure. Given the scale of the challenges facing our communities, there has never been a more important time for councils to be innovative and ambitious in meeting local housing needs and aspirations, seizing the opportunities to create worldclass new communities. Kate Henderson Chief Executive, Town and Country Planning Association 2 Introduction 1 Introduction Letchworth Garden City town centre 1. 1 Why Garden Cities and Suburbs? opportunity to grow food locally. New Garden Cities and Suburbs can deliver all this. What sets them apart is that this approach to large-scale development allows the necessary infrastructure to be planned in from the start, and existing communities can be protected from unsightly and unpopular piecemeal development. They also provide a powerful opportunity to introduce governance structures that put people at the heart of new communities and give them ownership of community assets. Applying Garden City principles to the development of new communities also allows for immediate access to the countryside, as well as the integration of smart technology. The Garden City 3 The UK’s housing challenge, posed by the need for new homes of all tenures, is clear. However, meeting the nation’s housing needs will involve more than just delivering housing units – we must create beautiful, green places which offer a wide range of employment, retail and leisure opportunities; supply a complete mix of housing types, including social and affordable housing; adopt low-carbon design; implement sustainable transport; provide well managed and connected parks and public spaces; and offer the Creating Garden Cities and Suburbs Today: A Guide for Councils approach provides a unique opportunity to offer people a better quality of life and more sustainable lifestyles. Significant momentum has been gained recently, both politically and across the built environment sector, on recognising the potential of the Garden City approach to development. The Prime Minister and the Deputy Prime Minister have both pledged their support for new Garden Cities; the Garden City principles have been enshrined in the Government’s National Planning Policy Framework; and there is support for ‘locally planned large scale development’ in the Housing Strategy for England. Councils are in the driving seat in planning for and stimulating growth. The new planning framework requires every council to identify local housing need and then bring forward developments to ensure that everyone has access to a decent home. This guide highlights the opportunities to bring forward sustainable new communities within the context of localism, planning reform and recently introduced Government incentives. ? unlocking land; ? funding infrastructure; and ? making it happen. The final section, on ‘next steps’, gives signposts to further information and useful resources (see also Box 1). 1. 3 The size and location of new communities In the context of localism it will be for local authorities, developers and communities to work together to decide on the most suitable location and the size needed to provide a sustainable community that creates jobs, meets local housing need, and finances and supports the necessary hard and soft infrastructure required to enable a community to thrive. Ebenezer Howard, the ‘inventor’ of the Garden City idea, understood that a Garden City should be carefully designed in relation to the site it occupies. There are, however, specific opportunities – including the economies of scale that are needed to finance and sustain new infrastructure – offered by the development of larger-scale new communities, and the new planning framework – the National Planning Policy Framework (NPPF) – states (in para. 52): ‘The supply of new homes can sometimes be best achieved through planning for larger scale development, such as new settlements or extensions to existing villages and towns that follow the principles of Garden Cities. ’ 1. 2 The aim of this guide This guide is designed to help elected members (and officers) to: ? ake advantage of the opportunities to create Garden Cities and Suburbs and deliver their benefits; ? understand the key questions that need to be asked and the tools and resources available in planning and delivering sustainable growth; and ? build on the latest policy hooks. The guide has nine sections. This section outlines key Garden City principles. Section 2 gives an overview of the key housing and growth challenges, along with the major policy levers. Section 3 provides a brief history of the Garden City story. Sections 4-8 cover five key themes that councils need to consider if they are to deliver world-class communities today: ? eadership; ? planning ahead; A Garden City or a Garden Suburb/urban extension – what’s right for us? Garden City principles (set out in Box 2) are applicable to different models of large-scale development, including towns, suburbs/urban extensions, and villages – and the right solution will vary from place to place. The principles can also be applied to smaller, inner- Box 1 Detailed information on Garden Cities The TCPA has recently produced a number of documents as part of its Garden Cities and Suburbs campaign: ? Creating Garden Cities and Suburbs Today: